A Good MLM Sponsor Is All Way’s Important...Right?  

Posted by Roger Smith

Ok, you've found yourself a MLM company with an outstanding product, it's a product you can market with confidence, you've checked the main website, it has marketing plans and support to help you start the process of becoming a successful Internet Marketer. Why wait, sign up quick and get started. But as with most MLM companies you need to start with a sponsor, no problem there right, find the site where you first discovered the product and join, after all, it doesn't matter who you join with, or is it?

If you are a very experienced Internet Marketer with a large opt-in list of people you can market your new product to great, get ready to rock and roll. On the other hand if you’re fairly new to all this Internet stuff, how important is your sponsor?

Actually they are very important and may even make the difference between success and failure.

The company whose product you are about to market will have a clear idea on how to market it. The marketing plan and approach will have been developed over a few years or by experienced professionals, which means they can advise you on which strategies to use. It fact they are so successful that they have many hundreds of thousands or even millions of people already selling their product their way. This may not be a problem if you are selling a product in a local community, but if your selling on the Internet you immediately hit a wall. Because there are going to be many people advertising or having the same company website as you. And you are at the back of the queue.

This is where a good sponsor becomes so invaluable. Your sponsor will have a vested interest in you being successful, the more members you attract to your downline, means the more members they have in their downline. Your sponsor can advise you on the company methods that have been successful for them in attracting new members and selling the product. But whatever you do don't forget the product, after all, if the product or service is no good then nobody will want to join or buy. Your sponsor may also have advice on marketing approaches that the company has not tried or deemed unable to fit into the company profile. Plus if your sponsor is good at marketing you may get 'spillover' into your downline. These are just a few of the many reasons for having a good sponsor.

So you agree it makes sense to have a good sponsor, but were are they?

Well this takes a little effort on your part, doing a search for your particular product or service on the search engines will show many sites trying to get you to join through them. Most of those sites will have similar promotion deals, much of the information on the product will come from the company's website. Keep in mind that you are looking for somebody with which you can have a good business relationship and even get to know on a more informal basis.

Many sites advertising your product are large sites, your product may just be a page or two, they may be promoting tens or hundreds of other products, can they give you a personal service or support?

Look for sites that are supported by individuals, then ask them via email or search their site for any evidence that they will support and help you as a sponsor.

Do they run trainings for the product?

Can they be easily contacted by email or phone?

Don't just take their word if they say 'I will give you fantastic support' let them prove it to you.

The choice of a sponsor is really only secondary in your choice. So be careful in that choice, without good all round support your MLM venture may end up like so many others, another forgotten webpage filed away in a search engines lost archives.




© 2008 Copyright Magnetic Leadership Marketing. All Rights Reserved

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